Paper Title :Gender Differences on Shape Preferences

Author :Mittheera Leelayudthyothin

Article Citation :Mittheera Leelayudthyothin , (2018 ) " Gender Differences on Shape Preferences " , International Journal of Advances in Mechanical and Civil Engineering (IJAMCE) , pp. 12-15, Volume-5,Issue-4

Abstract : Shapes are the basic design elements that have influences on human perceptions. Its specific characteristics that include motivation, perception as well as signal for masculinity and femininity are focused on this study. Gender differences are the subject in rating affective responses. The results can assist communicators and marketers in selecting the ideal shape dimensions to match their target genders. Index Terms - Affect, Gender Differences, Response, Shape Preferences.

Type : Research paper

Published : Volume-5,Issue-4

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